Robert Pattinson inThe Batman(2022).Photo: Jonathan Olley/Warner Bros.The Batmanwill cost more to see than other movies in AMC theaters.During a Tuesday earnings call, the theater chain’s CEO,Adam Aron, announced that AMC’s tickets for the upcoming superhero flick will be “slightly higher than the prices … for other movies playing in the same theaters at the same time,“Entertainment Weeklyreports.According to the outlet, tickets forThe Batmancost $1.50 more at a Los Angeles AMC than other movies playing at the same theater at the same time, as of Tuesday morning.Aron, 67, added in the call of the chain’s variable pricing, “This is all quite novel in the United States, but actually, AMC has been doing it for years in our European theaters,” perEW. “Indeed, in Europe, we charge a premium for the best seats in the house, as do just about all other sellers of tickets in other industries — think sports events, concerts and live theater, for example.““AMC has been abold thinker in the area of pricing,” Aron added. “One who is willing to take risk, and one who is willing to lead, and one who sees considerable upside opportunity for us ahead if we continue to be imaginative.“Never miss a story — sign up forPEOPLE’s free daily newsletterto stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human-interest stories.AMC Theater.Erin Lefevre/NurPhoto via Getty ImagesThe release ofThe Batmancomes on the heels of another superhero film that marked a poignant return to in-person moviegoing —Spider-Man: No Way Home, which recently becamethe first film to make $1 billion at the box officeworldwide since theCOVID-19pandemic began.AMCshuttered the doors to all its theatersin March 2020 as the virus spread in the United States,reopening its 600 locationsthat summer.“As we reopen, we recognize that the world has changed, and the health and safety of our movie theatre guests and our movie theatre staff is our absolute highest priority,” Aronsaid in June 2020. “We cannot and would not welcome you back to our theatres without having full confidence in the measures we are taking toward this all-important objective.““I am pleased to report that AMC Theatres is in an excellent financial position to welcome you back to our movie theatres,” he added in the letter.RELATED VIDEO: Robert Pattinson and Zoë Kravitz Talk Advice and Well Wishes Received from Former Bats and CatsMeanwhile,The Batmancurrently holds an 87% rating onRotten Tomatoes, withearly reviews praisingtheMatt Reeves-directed film for its serious tone and gritty performances.Variety’s Peter Debruge saidThe Batmanis “darker than"The Dark Knight,Christopher Nolan’s 2008 realistic Batman movie that won anOscarforHeath Ledger’s Joker portrayal.Wrote Debruge, “This grounded, frequently brutal andnearly three-hour filmnoir registers among the best of the genre, even if — or more aptly, because — what makes the film so great is its willingness to dismantle and interrogate the very concept of superheroes.“Alex Stedman wrote in herIGN reviewthat Pattinson’s performance is “crushingly painful,” but costarsZoë KravitzandPaul Danostood out even more as Catwoman and the Riddler, respectively.The Batmanopens in theaters Friday.
Robert Pattinson inThe Batman(2022).Photo: Jonathan Olley/Warner Bros.
The Batmanwill cost more to see than other movies in AMC theaters.During a Tuesday earnings call, the theater chain’s CEO,Adam Aron, announced that AMC’s tickets for the upcoming superhero flick will be “slightly higher than the prices … for other movies playing in the same theaters at the same time,“Entertainment Weeklyreports.According to the outlet, tickets forThe Batmancost $1.50 more at a Los Angeles AMC than other movies playing at the same theater at the same time, as of Tuesday morning.Aron, 67, added in the call of the chain’s variable pricing, “This is all quite novel in the United States, but actually, AMC has been doing it for years in our European theaters,” perEW. “Indeed, in Europe, we charge a premium for the best seats in the house, as do just about all other sellers of tickets in other industries — think sports events, concerts and live theater, for example.““AMC has been abold thinker in the area of pricing,” Aron added. “One who is willing to take risk, and one who is willing to lead, and one who sees considerable upside opportunity for us ahead if we continue to be imaginative.“Never miss a story — sign up forPEOPLE’s free daily newsletterto stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human-interest stories.AMC Theater.Erin Lefevre/NurPhoto via Getty ImagesThe release ofThe Batmancomes on the heels of another superhero film that marked a poignant return to in-person moviegoing —Spider-Man: No Way Home, which recently becamethe first film to make $1 billion at the box officeworldwide since theCOVID-19pandemic began.AMCshuttered the doors to all its theatersin March 2020 as the virus spread in the United States,reopening its 600 locationsthat summer.“As we reopen, we recognize that the world has changed, and the health and safety of our movie theatre guests and our movie theatre staff is our absolute highest priority,” Aronsaid in June 2020. “We cannot and would not welcome you back to our theatres without having full confidence in the measures we are taking toward this all-important objective.““I am pleased to report that AMC Theatres is in an excellent financial position to welcome you back to our movie theatres,” he added in the letter.RELATED VIDEO: Robert Pattinson and Zoë Kravitz Talk Advice and Well Wishes Received from Former Bats and CatsMeanwhile,The Batmancurrently holds an 87% rating onRotten Tomatoes, withearly reviews praisingtheMatt Reeves-directed film for its serious tone and gritty performances.Variety’s Peter Debruge saidThe Batmanis “darker than"The Dark Knight,Christopher Nolan’s 2008 realistic Batman movie that won anOscarforHeath Ledger’s Joker portrayal.Wrote Debruge, “This grounded, frequently brutal andnearly three-hour filmnoir registers among the best of the genre, even if — or more aptly, because — what makes the film so great is its willingness to dismantle and interrogate the very concept of superheroes.“Alex Stedman wrote in herIGN reviewthat Pattinson’s performance is “crushingly painful,” but costarsZoë KravitzandPaul Danostood out even more as Catwoman and the Riddler, respectively.The Batmanopens in theaters Friday.
The Batmanwill cost more to see than other movies in AMC theaters.
During a Tuesday earnings call, the theater chain’s CEO,Adam Aron, announced that AMC’s tickets for the upcoming superhero flick will be “slightly higher than the prices … for other movies playing in the same theaters at the same time,“Entertainment Weeklyreports.
According to the outlet, tickets forThe Batmancost $1.50 more at a Los Angeles AMC than other movies playing at the same theater at the same time, as of Tuesday morning.
Aron, 67, added in the call of the chain’s variable pricing, “This is all quite novel in the United States, but actually, AMC has been doing it for years in our European theaters,” perEW. “Indeed, in Europe, we charge a premium for the best seats in the house, as do just about all other sellers of tickets in other industries — think sports events, concerts and live theater, for example.”
“AMC has been abold thinker in the area of pricing,” Aron added. “One who is willing to take risk, and one who is willing to lead, and one who sees considerable upside opportunity for us ahead if we continue to be imaginative.”
Never miss a story — sign up forPEOPLE’s free daily newsletterto stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human-interest stories.
AMC Theater.Erin Lefevre/NurPhoto via Getty Images
The release ofThe Batmancomes on the heels of another superhero film that marked a poignant return to in-person moviegoing —Spider-Man: No Way Home, which recently becamethe first film to make $1 billion at the box officeworldwide since theCOVID-19pandemic began.
AMCshuttered the doors to all its theatersin March 2020 as the virus spread in the United States,reopening its 600 locationsthat summer.
“As we reopen, we recognize that the world has changed, and the health and safety of our movie theatre guests and our movie theatre staff is our absolute highest priority,” Aronsaid in June 2020. “We cannot and would not welcome you back to our theatres without having full confidence in the measures we are taking toward this all-important objective.”
“I am pleased to report that AMC Theatres is in an excellent financial position to welcome you back to our movie theatres,” he added in the letter.
RELATED VIDEO: Robert Pattinson and Zoë Kravitz Talk Advice and Well Wishes Received from Former Bats and Cats
Meanwhile,The Batmancurrently holds an 87% rating onRotten Tomatoes, withearly reviews praisingtheMatt Reeves-directed film for its serious tone and gritty performances.
Variety’s Peter Debruge saidThe Batmanis “darker than"The Dark Knight,Christopher Nolan’s 2008 realistic Batman movie that won anOscarforHeath Ledger’s Joker portrayal.
Wrote Debruge, “This grounded, frequently brutal andnearly three-hour filmnoir registers among the best of the genre, even if — or more aptly, because — what makes the film so great is its willingness to dismantle and interrogate the very concept of superheroes.”
Alex Stedman wrote in herIGN reviewthat Pattinson’s performance is “crushingly painful,” but costarsZoë KravitzandPaul Danostood out even more as Catwoman and the Riddler, respectively.
The Batmanopens in theaters Friday.
source: people.com
